Tag Archives: Children’s Advertising

Radio Controversy on the Big Yellow Bus

No, school bus drivers were not playing Pink Floyd’s classic Another Brick in the Wall (We Don’t Need No Education) just in time for the first day of school. Yesterday, the Federal Communications Commission (FCC) released a Report to Congress evaluating the commercial proposals for distributing radio and television programs aboard school buses. The FCC found that local … Continue Reading

Maine Children’s Privacy Law Update

This post was written by Dan Jaffe. The business community has won an important victory in a lawsuit challenging a Maine law that severely restricts the collection, transfer and use of “personal information” or “health-related information” from minors.  The Maine Attorney General has publicly committed not to enforce the law, which was scheduled to take … Continue Reading

“No Credible Risk of Enforcement” – Opponents of Maine Privacy Law Await Decision

The lawsuit filed in Maine to stay enforcement of a Maine privacy law targeting minors, received a hearing today in federal district court. The Maine attorney general argued that the motion for a preliminary injunction should be denied and that the case should be dismissed. MediaPost reports that Attorney General Janet Mills, having already stated … Continue Reading

NARC and the CBBB Present: CARU Annual Conference 2009 – Advertising to Kids 2.0

The CARU Annual Conference is scheduled for October 7, 2009 at New York City’s W New York Hotel; 541 Lexington Ave. Expert panelists will consider challenging issues presently facing the Children’s Advertising Industry, focusing on how the digital age has changed the way companies market their products to children. Panelists will examine and demonstrate the … Continue Reading

The Devil Wears Undisclosed Designer Label?

FCC Comments Raise Issues Regarding Content-Rated Ads and Product-Placement Blocking that Underscores the Need for Further Parental Controls Discussions Television parental content controls are still under review by the Federal Communications Commission (“FCC”), and children’s activist groups are urging the FCC to mandate technology that would allow viewers to block “objectionable” advertising material. As a … Continue Reading

Skechers Seeing Red Over CARU Decision

The Children’s Advertising Review Unit (CARU) determined recently that Skechers, the maker of Red Phrans-Phavorite Sneakers, and Marc Ecko Enterprises, which markets the product, should modify or discontinue advertising that suggests the shoes shine red when used. CARU picked up the ad during its monitoring practices, as it aired during after-school hours on Nickelodeon. Vanessa … Continue Reading

When the world is reeling in a recession, Nigerian consumer group takes aim at food marketers

Nigeria’s Consumer Protection Council (“CPC”) is calling for a global ban on advertising for food that is high in fat, sugar, and salt, at least with regard to children’s advertising. According to an article in Africa News, CPC is calling on the World Health Organization to support a strong international code that would ban marketing low-nutrition … Continue Reading

Ofcom delivers blow to Domino’s Pizza’s sponsorship of “The Simpsons”

This post was also written by Milan Joshi. Sky One, a UK satellite channel that broadcasts “The Simpsons,” has been told that the sponsorship of the programme by Domino’s Pizza, a leading UK pizza delivery company, breaches sponsorship rules, despite the fact that no products that were high in fat, salt or sugar (HFSS) were … Continue Reading

FCC Issues Parental Controls’ Inquiry for Video and Audio

On March 3, 2009, the Federal Communications Commission (“FCC”) released a Notice of Inquiry to implement the Child Safe Viewing Act of 2007 (“CSVA”), which directs the FCC to examine advanced parental control technologies that would be compatible with various communications devices and platforms. Click here to read the full alert, written by Amy S. … Continue Reading

Putting Consent To Telephone Contact in the Fine Print of Sweepstakes Rule Results in Fine

Florida-based travel promoter All in One Vacation Club, and its principals, agreed to pay civil penalties to the FTC of $275,000 for allegedly violating the Do-Not-Call list and other Telemarketing Sales Rule (TSR) provisions. The company used a direct mail sweepstakes entry to entice consumers to obtain a chance to win a vacation. The official rules purported … Continue Reading

Build-A-Bear Workshop Asked To Change Commercial

The Children’s Advertising Review Unit (CARU) has recommended that the popular Build-A-Bear Workshop modify or discontinue price advertising claims, which the self-regulatory group says may confuse children. CARU objected to a commercial, which the organization said it spotted through its own monitoring of advertising directed to children, that showed a child at a Build-A-Bear store … Continue Reading

Online Socializing Beneficial for Teens

Good news for parents worried about all that time their teens spend online: It turns out that that time isn’t a waste-and can be beneficial, according to a new study. The MacArthur Foundation-long known for its generous funding of public television-reports that young people pick up key skills by participating in digital media. “It might … Continue Reading

Child Obesity a Sign of Heart Disease

Children who are obese or who have high cholesterol also show early signs of heart disease, according to a new study. Results of the study were unveiled at a recent American Heart Association conference. The study, conducted by researchers from the University of Missouri Kansas City School of Medicine, has not yet been published. The … Continue Reading

Age Verification Technology Enables Targeted Advertising

As regulators push website operators to adopt age verification technology to protect children from inappropriate content and social contact with adults, a new opportunity has arisen for advertisers. Nancy Willard, who calls herself an expert on Internet safety, says age verification companies are using information gained from seeking to verify children’s ages to target them … Continue Reading

FCC Head Calls for Online Targeted Ad Ban

A Federal Communications Commission official is pushing a proposal to ban interactive ads targeting children. FCC Commissioner Jonathan S. Adelstein’s call for regulation came amid the latest in a series of public meetings to address childhood obesity and its alleged link to food advertising. “With the growing convergence of TV and the Internet, we need … Continue Reading

State AGs Call for Voluntary BPA Ban From Baby Products

In the face of federal disagreement as to whether the chemical bisphenol A (BPA)  threatens the health of babies and young children, several state attorneys general have taken the matter into their own hands, and have asked baby product manufacturers to stop using the controversial chemical. Connecticut Attorney General Richard Blumenthal, joined by the AGs … Continue Reading

Canadian Government Bans BPA Baby Bottles

The Canadian government has announced it will ban the use of bisphenol A (BPA) in baby bottles, becoming the first government worldwide to take such action. The government immediately will begin drafting regulations to ban the importation, sale and advertising of baby bottles that contain the controversial chemical. The government’s confirmation of the BPA baby … Continue Reading

Halloween Candy Recall Cites Melamine Contamination Risk

The melamine nightmare appears to have arrived in North American in time for Halloween. The Canadian government has issued a recall of Pirate’s Gold Milk Chocolate Coins, distributed by Sherwood Brands and sold by Costco. The U.S. Consumer Product Safety Commission has issued no similar recall. “This product is being recalled due to positive test … Continue Reading
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