With news in this week that a certain Swedish retailer has joined the list of companies whose beef products have been found to contain elements of horsemeat, it is interesting to take a look at how the advertising industry has reacted to this debacle. Many brands are using the now Europe-wide “horsemeat scandal” to their
Rachael Dyer
ASA Bans Naked Farmer Ad, But Not for The Flesh On Display
By Rachael Dyer on
A TV ad for Richmond ham which features a naked man wearing only a cap and eating a ham sandwich, was banned by the ASA at the end of last month, but not for the reasons you might think. The man sang a song declaring his love for Richmond ham which proclaimed that Richmond ham…
Louboutin Wins Exclusive Right To Sell Its (Red) Sole
By Rachael Dyer on
In a decision of 5 September 2012, the 2nd US Circuit Court of Appeals in New York ruled that the red soles used in Christian Louboutin’s shoes were a “distinctive symbol that qualifies for trade mark protection” and therefore a valid and enforceable trademark. As background to the case, Louboutin had seen red and…