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Kirsty Ward

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Is The Beauty Industry Set For A Makeover?

By Kirsty Ward on 12 April 2011

Last year, Rimmel London was criticised for its “1-2-3 Looks Mascara” television and magazine ads when the Advertising Standards Authority deemed in its adjudication that the use of lash inserts on model Georgia Jagger exaggerated the effect achievable from the use of the product alone and the disclaimer “Shot with last inserts” was insufficiently clear…

Posted in Regulatory - UK

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