With Christmas fast approaching and the party season now in full swing, it is no surprise to see that alcohol is featuring prominently in advertising. Advertisers need to ensure that they comply with the provisions of the Codes (Section 18 of the CAP Code for non-broadcast and Section 19 of the BCAP Code for broadcast
From Screen to Page: Marie Claire Showcases Video Advertising In Print
It’s a UK first and may be the future of print advertising. Open a limited edition copy of Marie Claire’s October issue at page 35 and you can enjoy passion and betrayal against a Sicilian backdrop, directed by Mario Testino, in black and white, complete with soundtrack – and all in just forty five