The role of self-regulation is partially educational. Wayne Keeley’s CARU has demonstrated once again why the self-regulatory body he heads up is relevant and focused on ensuring that the educational mission is not lost in the day-to-day cases they hear. CARU has produced a Public Service Campaign entitled “Do You Know Where Your Children Are…On The Internet?” And, with Mr. Keeley’s background as a film director, CARU ended up producing something good enough to be nominated for an Emmy Award in the Public Service Campaign category. We understand that the CARU PSA campaign has aired on WABC (Live with Regis, GMA and Rachel Ray among others); CBS; and Discovery Kids. It is presently airing on Cartoon Network. The PSA Campaign can also be seen on CARU’s Facebook page and You Tube and Vimeo:
Keep Your Children Safe on the Internet with the Children’s Advertising Review Unit (CARU) from CARU Staff on Vimeo.
Children’s Advertising Review Unit (CARU) asks Do You Know Where Your Children Are…On the Internet? from CARU Staff on Vimeo.
We often hear about educational solutions targeted at consumer protection problems. CARU is definitely contributing to that end.